Experience Miele Lifestyle – now in the Miele Gallery in Dubai
Miele, one of the world’s leading company’s which produces high-end home appliances including cooking, refrigeration, dishwashers, floor and laundry care officially opened its new multi-purpose gallery including an exclusive GCC launch of the Fire/Ice range of products in Dubai, last night. (Tuesday 27 September, 2011).
The new gallery is designed to showcase a wide range of stunning appliances on the lower floor, with the mezzanine level perfectly furnished to host a number of events from product launching and demonstrations, a fully equipped, four hands on, cooking station for which can be used for private cooking 
classes, fashion shows, art exhibitions, and training sessions to name but a few.
“The new gallery’s architecture and elements embodies luxury, elegance and quality - three elements that represent the very essence of the brand in a full white setting accentuating the sense of detail, construction, and craftsmanship for which the brand is renowned, appealing to quality-conscious consumers of all nationalities.” said Gaby Koudsi, Managing Director for Miele in the GCC.
'Fire', a part of the brand new range of home appliances, appeals to lovers of exquisite design and those in pursuit of unique values. And, in this case, can be taken literally as the solid handles on these machines, together with the delivery unit on the coffee machine and the milk flask, have a high-gloss, gold-plate finish. In combination with titanium-style fascia panels and rear-printed bronze glass surfaces, this creates an ensemble which oozes a sense of value and immediately upgrades even the most exquisite of kitchens.
The gallery at Sama Tower was inaugurated by Managing Director and Co-owner of the company Dr. Markus Miele, the direct descendent of Carl Miele, a co-founder of the company in 1899, who had flown in direct from Germany especially for the launch.
“We are confident that UAE is the perfect place to present our appliances. That is why we opened a showroom in Bur Dubai as early as January 2005 which is being succeeded by the new Gallery in the Sama Tower along Sheikh Zayed Road. Our products and our company can be experienced first-hand in this new setting, and we are convinced that many will take this opportunity.” said Dr. Markus Miele.
The harmonious design also features a walk-through floor plan that in essence offers a journey through Miele’s luxury product range, starting with the revolutionary home control system from Miele @ Home, through to cooking, cooling, laundry and floor care appliances. Sustainability is at heart of all Miele design and therefore naturally the gallery comes complete with a ‘green’ lounge where clients can relax with the best coffee made from Miele’s own high end luxury coffee machines.
“This new gallery now takes its place alongside fifty other marvellous Miele galleries in cosmopolitan cities such as Berlin, London, Milan, Paris and Singapore. The opening was attended by a host of top designers and architects enjoying Canapés and drinks accompanied by live jazz and an illusionist. Stephane Buchholzer, Executive Chef at the five star Westin Hotel Dubai, was also on hand to demonstrate how Miele’s latest range of innovative appliances could be used to produce a highly entertaining and extremely technical, not forgetting delicious, molecular cooking demonstration,“ said Koudsi.
“It is also a clear sign of our confidence in UAE and underscores our aspiration for future growth across the entire Gulf region. Indeed 2012 will be the launch of Miele in Saudi Arabia,” added Koudsi.
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